Top 5 Tools Apps Performance in New Zealand Q4 2023

In Q4 2023, the top 5 Tools apps on a unified platform in New Zealand exhibited varied trends in downloads, revenue, and active users. Here’s a detailed look at their performance.

Mercury App saw significant fluctuations in weekly downloads, starting at 2.7K in late September and peaking at 11.4K by the end of October. However, downloads gradually declined towards the end of the year, closing at around 1.8K in the last week of December.

Samsung Smart Switch Mobile experienced a modest increase in weekly downloads, beginning at 2.7K and ending the year on a high note with 4.8K downloads in the last week of December. Weekly active users showed a positive trend, starting with 10K in late September and rising to 14.7K by the end of December.

QR & Barcode Scanner maintained a consistent download rate throughout the quarter, with minor peaks and troughs. Downloads ranged from 2.3K to 2.8K, with a notable rise in the final weeks of December. The app's weekly revenue showed minimal activity, peaking at just $4 in early December. Active users remained stable, fluctuating slightly around the 33K to 36K mark.

NZ Post had a steady download rate, with a significant spike to 7.5K downloads in late November. The app saw a gradual decline in downloads towards the end of the year, finishing with 3.1K in the last week of December.

Cast for Chromecast & TV Cast showed a consistent performance in both downloads and active users. Weekly downloads fluctuated between 2K and 2.5K, while weekly revenue remained steady, peaking at $887 in late October. Active users saw a gradual increase, reaching a peak of 5.5K in mid-December.

For more detailed insights and data, visit Sensor Tower.